How to Make the Most out of a One-on-One Conference

2min read How to Make the Most out of a One-on-One Conference

The appointment-based event is gaining popularity with those who want to raise funding as it turns a conference into a series of deal flow meetings. Both investors and entrepreneurs are making more use of the One-on-One conference to find prospective matches.

For those not familiar with a one-on-one conference, the venue offers the participants the ability to see who will attend the event and schedule meetings at the event.  The conference also offers panels, keynote speakers, and workshops.  In a one-on-one conference, one participant invites another for a meeting.  If the invite is accepted, the scheduler provides a date/time/location for a meeting.  The meetings are typically 15 to 30 minutes in length. The objective is to meet as many qualified contacts as possible.  Detailed follow-up comes after the event.

In running several of these events I’ve seen how some find better results than others. Here are some tips on how to make the most of your next one-on-one conference:

Preparation

A one-on-one conference takes a great deal more preparation than the typical panel/speaker-filled conference in which the participants find contacts through general networking.  The conference will provide a scheduler system with profiles of attendees.   You must log in to the scheduler system several weeks in advance of the conference to set up appointments.

Fill out your profile

Most schedulers offer a place for the participant to fill out their profile.  It’s important to make it compelling to others so they will accept your meeting invites.  

Make it interesting

Give the others a reason to accept your meeting invite or to initiate an invite. Show the values in your business and make clear what you have to offer.

Indicate who you are seeking to connect with

It’s fair game to include what you are looking for as others can determine if they fit.

Research the other candidates

In addition to scheduling, it’s important to research the other participants.   Since some conferences have hundreds of participants, this could take some time so start early.

Log in daily to see who else has just joined

New participants join the conference every day in the run-up to the event so you have to check back to see who joined recently.

Know the network

It helps to know the community and network as it will help narrow down your list of contacts to pursue.

Read More TEN Capital Education Here


Hall T. Martin is the founder and CEO of the TEN Capital Network. TEN Capital has been connecting startups with investors for over ten years. You can connect with Hall about fundraising, business growth, and emerging technologies via LinkedIn or email: hallmartin@tencapital.group

, , , ,
Previous Post
Crowdfunding Strategy – Break it Down into a Series of Communities and Campaigns
Next Post
How to Raise Funding at Every Stage of the Business

Related Posts

What is Debt-Financing?

2 min read If your startup is raising capital through an alternative funding method, you may want to consider debt financing. As your company grows, and in turn, your equity grows in value, debt-funding may be the more lucrative option…

Open Angel Group Model — The Benefits

1 min read Open Angel Group Model — The Benefits Previously posted in the Austin Business Journal was an article about the rise of the open angel group model. In a past Texas Entrepreneur Network Funding Forum I saw the…

Five Key Elements to a Startup Story

2 min read Your story is a critical part of your fundraise pitch. There are five key elements to a startup story and they are the purpose, the hero, the mission, the obstacle, and finally, the plot. Continue reading below…